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Ad Film Making

AAFT

Insights

    The advertising industry is one of the major industries that promote creative thinking and a deft approach towards presentation. A ubiquitous entity, advertisements have interspersed every juncture of our lives, pervading the interactive spaces. In such circumstances, it is imperative to learn the aspects of ad filmmaking in the purview of media arts. This course aims to teach some of the key fundamentals of advertising - from understanding the principles that underlie advertising to creative solutions: learning about brands, applied creativity, to the process of creating advertising (particularly commercials/films).

Course Highlights

  • Duration- 4 week

  • Learn From Industry Experts

  • Recorded Video Lectures & E-Workbooks

  • Self-paced Learning

  • Live Doubt-clearing Sessions

  • AAFT Alumni Status

  • Placement Assistance

  • Digital Verified Certification

You Will Learn

    As you run through the course, you will be introduced to some of the great works produced in India, Europe and North America. By analyzing these works, you will develop an understanding of ad filmmaking and incite your capacity for creative thinking in an applied commercial environment. As a learner, you will grasp the emotion and information in the context of advertisement and think differently. In the aspects of marketing, you will learn to assess the needs of the target audience. When the course draws to an end, you will have a clear understanding of the pathway of ad filmmaking—starting from conceiving an idea to gaining a broadcasting license and digital post-production.

Industry certified Filmmaker from AAFT!



Course Prerequisites

  • A penchant for all things creative and the ability to think out of the box

  • Desire to visualize the commercial expanse of brands and various other marketable commodities

  • Ever ready to learn and explore the limits of creative expression

  • Ability to conflate emotions with information

  • Understanding of basic idea of marketable visual contents

Career Prospects

    Once you complete the course, you can kickstart your career in the creative world as an ad filmmaker. Your skills will help you work with various brands in their marketing division by creating effective advertisements. As an ad filmmaker, you can offer your services in creating promos and marketing campaigns for big corporate firms. Since corporate and ad filmmaking is flipsides of the same coin, you can traverse between these career options seamlessly. With considerable experience, you may even decide to create your advertising firm specializing in marketable creatives.

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